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Inside Online Video

May 16th, 2008

YouTube Adds Demographics

Now this is interesting. Most viewers of the Alodia Caramel Dance are males aged 35-45. Given that the clip features a nineteen-year-old girl doing a silly memedance, you have to wonder about that statistic.
In a way, it makes sense. The girl in the clip is a popular Filipina gamer, and the average gamer is male […]

By Mike Abundo -- 2 comments

May 14th, 2008

YouTube Advertisers Must Embrace Cats

First, the good news: YouTube introduces buzz targeting, where advertisers get the option to have their ads automatically matched to videos experiencing a spike in views, faves, and ratings. Pretty smart of YouTube.
Now, the bad news: It only works for partner videos. Anyone who’s been on YouTube long enough knows that surprise viral hits very […]

By Mike Abundo -- 2 comments

May 14th, 2008

Sumner Redstone Hates You

At a recent conference in Korea, John C. Dvorak found out just how much Viacom chairman Sumner Redstone hates fans of his shows:
[According to Redstone] When you post a clip of The Daily Show on YouTube, for example, that may indeed have a positive effect on the show and its ratings, but it’s not your […]

By Mike Abundo -- 2 comments

May 14th, 2008

Americans Watched 11.5 Billion Online Videos in March

At the rate online video is growing, is it even news anymore that Americans streamed 11.5 billion videos in March, up from 10 billion in February?
Is it even news anymore that the average YouTube viewer watched 50.4 videos on the site in March, up from 42.6 in February? Hell, I watched 670 YouTube videos in […]

By Mike Abundo -- 0 comments

May 8th, 2008

Lindsay Lohan, Amanda Bynes, Brittany Snow & Adam Sandler in YouTube Dance Battle!

You know back-and-forth YouTube vlogging is huge when Hollywood celebs want in on the action. While the army of celebrities in I’m Fucking Ben Affleck first appeared on TV before hitting YT, these celebs dove straight into the middle of a YouTube convo. Step Up 2 The Streets director Jon M. Chu recruits Lindsay Lohan, […]

By Mike Abundo -- 0 comments

May 2nd, 2008

Playboy Seeks Playmate on YouTube

It’s not only in Hollywood or the glamour girls in New York. Beautiful girls are on your college campus, they are in your office, they live next door to you. — Hugh Hefner.
Anyone who’s spent any amount of time on YouTube knows that the site is full of babes. That’s why Playboy Playmate editor Holly […]

By Mike Abundo -- 0 comments

May 2nd, 2008

Hulu Posts on YouTube

Oh, this is funny. After NBC killed its own YouTube channel last year, NBC-Fox “YouTube killer” Hulu now posts videos on YouTube — with an annoying uncloseable ad ticker to boot.
What’s the matter, Hulu? Did you leave your Dick in a Box? Did you finally realize that nobody wants to play with you in your […]

By Mike Abundo -- 1 comment

May 1st, 2008

YouTube Player Beta Autodetects Bandwidth?

At first, I couldn’t see the difference between the old YouTube player and the new YouTube player beta, other than the obvious cosmetic differences in the control bar and related videos. Then I looked below the video.
Tags: YouTubeShare This

By Mike Abundo -- 5 comments

April 30th, 2008

Viacom Dog Doesn’t Know the Law

BayTSP CEO Mark Ishikawa, whose company sends all those indiscriminate takedown notices (a million a month!) to YouTube on behalf of Viacom and other studios, has a funny take on copyright law. He complains that YouTube’s copyright filter isn’t doing its “job”.
Two things, Ishikawa:
1) YouTube is a DMCA safe harbor. As such, it falls upon […]

By Mike Abundo -- 1 comment

April 24th, 2008

Love 2.0 Guy Makes YouTube Partner

I loved his geeky Love Two Point Oh, so I’m glad he’s finally getting some Web 2.0 rev-share love almost one year later. Congratulations to Australian musician johnnyOnline on making YouTube partner.
Even if your biggest hit is a year old, the asynchronous nature of online video and the emerging nature of its business model means […]

By Mike Abundo -- 0 comments

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