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Inside Online Video

May 2nd, 2008

Happy Slip’s Comedy Returns with a Contest!

She’s been posting wonderful videos of her trip to the Philippines, but I’m also glad to see Filipina comedienne Christine “Happy Slip” Gambito and her family of wacky characters return to regularly scheduled programming. Her latest episode breaks the fourth wall as you can do only inside online video. It even comes with a video response contest — best five win a digital video camera and a Happy Slip mug.

A YouTube partnership, an endorsement deal, a free Pacific island tour, and now a gadget contest — Christine’s one-woman show just keeps getting bigger and bigger.

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By Mike Abundo -- 0 comments

May 2nd, 2008

Playboy Seeks Playmate on YouTube

It’s not only in Hollywood or the glamour girls in New York. Beautiful girls are on your college campus, they are in your office, they live next door to you. — Hugh Hefner.

Anyone who’s spent any amount of time on YouTube knows that the site is full of babes. That’s why Playboy Playmate editor Holly Madison is smart to seek the 55th anniversary Playmate on YouTube.

No nudity allowed, so you can’t submit your nude vlog post.

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By Mike Abundo -- 0 comments

May 2nd, 2008

Hulu Posts on YouTube

Oh, this is funny. After NBC killed its own YouTube channel last year, NBC-Fox “YouTube killer” Hulu now posts videos on YouTube — with an annoying uncloseable ad ticker to boot.

What’s the matter, Hulu? Did you leave your Dick in a Box? Did you finally realize that nobody wants to play with you in your pathetic little silo?

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By Mike Abundo -- 1 comment

May 1st, 2008

YouTube Player Beta Autodetects Bandwidth?

YouTube Player Beta

At first, I couldn’t see the difference between the old YouTube player and the new YouTube player beta, other than the obvious cosmetic differences in the control bar and related videos. Then I looked below the video. Read More

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By Mike Abundo -- 5 comments

April 30th, 2008

Viacom Dog Doesn’t Know the Law

Mark Ishikawa

BayTSP CEO Mark Ishikawa, whose company sends all those indiscriminate takedown notices (a million a month!) to YouTube on behalf of Viacom and other studios, has a funny take on copyright law. He complains that YouTube’s copyright filter isn’t doing its “job”.

Two things, Ishikawa:

1) YouTube is a DMCA safe harbor. As such, it falls upon the copyright holder to send takedown notices. Stop complaining that YouTube is not doing your job for you.

2) DMCA takedown notices require sworn statements. You send lots of inaccurate takedown notices. That means you’ve committed multiple counts for perjury.

Corporate dogs should know their place. STFU, Mark Ishikawa.

(Photo by JD Lasica. It’s BY-NC, so if that professional copyright troll Ishikawa complains, he can go fuck himself.)

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By Mike Abundo -- 1 comment

April 30th, 2008

CBS Makes $23M from Streaming March Madness

Once again, CBS CEO Les Moonves reaps the benefits of his courage inside online video. Streaming all the NCAA March Madness games earned CBS $23 million in revenue. They guessed (correctly) that this particular content was very well-suited to the availability of the medium: 92 percent of online basketball watching was done at work, “demonstrating that we are adding a whole new audience to our existing content and making bosses throughout America very angry with us,” says the ever-irreverent Moonves.

Favoring the superdistribution of online video over the artificial scarcity of TV has paid off for CBS so far. Abundance leads to value, baby.

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By Mike Abundo -- 1 comment

April 24th, 2008

Love 2.0 Guy Makes YouTube Partner

I loved his geeky Love Two Point Oh, so I’m glad he’s finally getting some Web 2.0 rev-share love almost one year later. Congratulations to Australian musician johnnyOnline on making YouTube partner.

Even if your biggest hit is a year old, the asynchronous nature of online video and the emerging nature of its business model means cash can still catch up with your fifteen megabytes (not just fifteen minutes) of fame. The only reason this took nearly a year to happen is that YouTube just now opened its partner program to Australia. For his announcement vid, he posts a Bob Dylan tribute. Read More

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By Mike Abundo -- 0 comments

April 24th, 2008

Obama Leads Video Views

Candidate Video Views

Regardless of your politics, Obama definitely leads when it comes to onsite video views. His site got 518,000 video views in March, beating Hillary’s 351,000 and McCain’s 38,000.

That Obama’s site features a MySpace clone probably doesn’t hurt. Obama’s offsite video presence (YouTube etc.) is multiplied by such hit mashups as Yes We Can and Obama Girl, so he’s probably leading there too.

Regardless of your politics, appealing to offsite remixers is great for marketing. Welcome to the age of widgetized remix politics.

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By Mike Abundo -- 0 comments

April 24th, 2008

Internet Stars are Viral

I can’t believe I missed this when it first came out. Score one more for YouTube’s recommendation engine. Check out this montage of viral video phenomena set to a parody of Billy Joel’s We Didn’t Start the Fire: Internet Stars are Viral.

I like this video’s international perspective. Unlike other montages I’ve seen, this one also pays tribute to Asian viral video phenomena.

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By Mike Abundo -- 2 comments

April 24th, 2008

We’re Watching More YouTube

CrackTube

You know how the average mouse potato watched 42.6 videos in February? Looks like we watched even more in March. Nielsen says YouTube views hit 3.6 billion in March — up from 2.9 billion in February — while the number of uniques stayed at 70 million.

That means the average mouse potato watched around 51 YouTube videos in March. I’m still clocking 400+ a month, so it’ll be a while before the average Joe’s online video viewing habits are as unhealthy as mine. Frankly, I’m not surprised by the increase — YouTube’s recommendation engine is addictive as crack, and that engine only grows more hideously effective as YouTubers upload more and more content.

How many YouTube videos did you watch in March? How long before Dr. Phil does a silly episode on YouTube “addiction“?

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By Mike Abundo -- 1 comment

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