b5media.com

Advertise with us

Enjoying this blog? Check out the rest of the Technology Channel Subscribe to this Feed

Inside Online Video

Revver Ads Command Up to $35 CPM

by Mike Abundo on November 22nd, 2007

When done right, online video advertising strikes a powerful balance between engagement and unobtrusiveness — a balance that commands a premium price. While YouTube ads pull in a respectable $20 CPM, revenue-sharing pioneer Revver pulls in up to $35 CPM. No wonder they can afford to share revenue with both creators and embedders — a million dollars of it in their first year alone.

Expect the numbers to get even higher as online video advertising grows at an explosive pace.

POSTED IN: Advertising / Marketing, Revver

1 opinion for Revver Ads Command Up to $35 CPM

Have an opinion? Leave a comment:




Site Meter
Close
E-mail It