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Inside Online Video

Revision3: Prerolls No, Beer Club Yes!

by Mike Abundo on October 16th, 2007

Veteran tech journalist and Revision3 CEO Jim Louderback says the video production startup will try every emerging online video ad model out there — except prerolls. Diggnation will even try a new CPA campaign perfectly matched to the hosts’ habits: a beer club. The man clearly knows his audience.

POSTED IN: Advertising / Marketing

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