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Inside Online Video

Washingtonpost.Newsweek Interactive partners with Brightcove

by Minic Rivera on February 26th, 2007

Washingtonpost.Newsweek Interactive, the online publishing subsidiary of The Washington Post Company and Brightcove announced a corporate-wide partnership that enables WPNI to launch ad-supported Internet video channels across its website properties.

Washingtonpost.com’s Internet video channels will feature daily newscasts from the Washington Post’s award winning journalists, exclusive news documentaries, and international coverage. Newsweek.com and the online magazine Slate already have launched ad-supported Internet video channels using the Brightcove Internet TV service.

“Internet video is central to the rich, multimedia storytelling our readers have come to expect from our online news sites,” said Caroline Little, CEO and Publisher, WPNI “With Brightcove, WPNI has been able to quickly expand the distribution of our Emmy-winning video programming, answering consumer demand and opening the door to new revenue opportunities through Internet video advertising.”

POSTED IN: Advertising / Marketing, Brightcove, Online Video

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